ABOUT US:
STERLING MR provides global sampling and data collection service to clients and market research firms. We make survey incredibly easy for the audiences and provide high quality data collection service. Our passion is to create an easy to assess platform for clients as well as respondents to gather high quality response and superior results.
We are trusted global partner for Digital data collection, our innovative technology and sampling methodologies provide deep understanding of consumer’s opinions and behaviors. We believe in that the client should able to contact the human being to get a question answered, we are available every day, after hours, on weekends and holidays to answer your queries over phone or mail to ensure that project will be executed flawlessly.
We are very unique in online market research with our own panels in 27 countries and partnerships with local panel providers in 10 countries provide us the freedom to provide customized solution for you, we work to ensure that right respondent will be available for right project, we provide the highest quality and most cost effective sampling in shortest possible time.
Our sampling methods and panels are built upon sophisticated technology, honest communication and respectful compensation to encourage participation, increase the response rate and to deliver high quality results.
Our comprehensive products and offerings offers the tools and service needed to generate dependable results across the consumer, B2B, financial, Healthcare and specialty business segments. We provide our panel service across India, South East Asia, Middle East and African countries with local experience and talent across the regions.
Online Sampling
Community Research
Qualitative Recruitment
Usability Testing
Online Focus Groups
Product and Concept Testing
Brand Trackers/ HCP Trackers
Mobile Research
Online Bulletin Boards
Why chose us
We care about our panelists:
A good respondent for a project is limited resource and essential element for any successful project, we respect and treat each and every respondent as valuable research partner and thereby increasing the higher quality response and deep and valuable insights for our clients, we have very high experience in creating and building panels and we developed engagement strategies the keep our respondent satisfied and increase loyalty.
We ensure quality and validity:
Our respondent validation and quality management procedure include double opt in registration process, digital fingerprinting, identity verification and categorization on past participation will ensure quality at every step of project. We identify speeders, Flat-liners and non-responders from our panel and exclude them from surveys to ensure quality.
Perfection:
Our expert and smart sampling team work actively on project and with clients and manage the project proactively, our goal is to simplify the sampling process regardless of how difficult is to find specific targets and provide you with perfect sample with flawless results.
Optimal Outcome:
We correctly match the respondents to the study to ensure that the study will run as expected in budget and on time. We combine our strength and skills of our people to push them beyond the accepted outcome and to deliver you exceptional and optimal outcome.
Unified Platform:
Our sampling and survey services will allow you to complete the research project end-to-end with one point of contact.
Panel Segmentation:
We segment our panelists according to their demographic and background information and we collect considerable amount of data point from respondents to segment them accordingly.
Participation control:
We remove bad panelist frequently to eliminate fatigue and bias responses in data collection through our various tools for quality control with high level of sampling filters.
Highly responsive:
We ensure that only panelists who are eager and interested in responding will remain in our panels, we follow rigorous registration process to validate new members and continuous profile update from active members to get high response rate.
Key targeting:
Our team is highly skilled and dedicated to understand the client needs, we provide the difficult recruitments of KOLs to industry leaders to ensure research target will remain as intended.
Our Sample Vitals:
STERLING MR is a leading online market research service provider. Through our comprehensive online panel, consumer, business and healthcare panelists we provide the insights needed to make confident decision about product or services. Now we live in the ever connected world with increasing internet penetration in the countries where internet is the thing of luxury just some time back increasing our reach day by day.
Our respondent first philosophy and recruitment process is increasing our reach day by day, we include and employ new technologies to provide the businesses with most diverse and distinct responsive panels across the countries we cover.
Our panelist numbers are growing day by day and we include thousands of panelists every week, our passionate recruiting team ensure to keep respondent engaged and be part of the community.
A Quick Snapshot…
- 3,50,000 + Global Healthcare panelists
- Hyper-targeted criteria – demographic, Specialty and Experience. Specialty panels
- Many Online healthcare projects completed worldwide
- 95 percent of projects fulfilled using instantly panel exclusively 92 percent live project completion rate
- 98 percent client satisfaction with instantly services
Panel Recruitment and Management
Respondent First:
STERLING MR believes in good sampling and powerful research outcomes with engaged survey respondents, our panel members are highly engaged which give us higher rating on satisfaction and respondent are willing to participate in survey and provide much needed valuable insights for clients.
Technology First:
We use latest panel platform technology using the most innovative research quality techniques and technology in the industry, we keep our panel platform independent and it is designed to encourage positive survey experience and redefined how respondents communicate while taking the survey.
Our panel platform is easy to use with clean, consistent and intuitive interface that allows our respondents to participate in survey from any medium (Online, Mobile or offline). Our modern approach enables us to keep respondent motivated and retained.
Simple recruitment process:
Our panel recruitment is very straight forward and during recruitment we clearly defines the process and goals of the recruitment. Every communication with respondent during recruitment and panel membership is straight forward and transparent. Our panelists have easy access to their profiles, our privacy policy and terms and condition for the use.
Quality:
The quality of the survey data relies on many different factors like finding a panelist who is interested in market research and excluding the panelists who are no longer active and as well as the survey script and type. We take numerous steps to ensure quality with process starting at the panelist recruitment level to the survey completion.
The quality control process start with recruitment:
Double opt-in recruitment:
All of our panel members are screened through double opt-in recruitment process, in which when a panelists register themselves on our website we send them confirmation link to confirm their email id and follow-up mail after registration.
Our recruitment process as follows:
Step 1: After registration completion need to confirm all the verification process like name, age & address
Step 2: Respondents are required to confirm their mail id and double opt-in process.
Step 3: Each new recruited respondent is kept as new member till their first survey completion and quality markers are also checked in their first survey.
Quality and accuracy:
Respondent integrity is very critical step in panel building, we apply new and sophisticated technology to ensure the data we deliver to our client is of very high quality and reliable.
Privacy Policy: https://sterlingmr.com/privacy-policy
Blacklisted Sources:
The recruitment sources are rigorously screened periodically and the grading is done on the basis of recruitment quality.
Suspicious ISPs:
We actively monitor and block survey panelist coming from suspicious internet service provider and hosting companies.
Proxy traffic:
We actively monitor and block proxy sourced traffic like those who are trying to mask their origin and block them.
Cookie Tests:
Cookies help us to identify weather respondent has already completed the survey or not from same device. Cookies enable us to monitor the devices.
Cookie Policy: https://sterlingmr.com/cookies-policy
IP address:
We actively monitor and note the IPs used for the survey, overused IPs addresses are blocked from taking the survey.
Geo IP verification:
We can actively get the respondent location from IP address they are having from ISPs, the process allow us to actively verify the geo-location of respondent before taking the survey.
Profile data quality:
Profile data quality is actively monitored for any suspicious activities and irrelevant behaviors.
Behavioral monitoring:
We use our tools to actively monitor individual panelist movements like completion speeds, click activity and inconsistent responses. These respondents are flagged for quality checks.