HEALTHCARE RESEARCH
Sterling MR conducted more than 1000 healthcare research including HCP trackers and Patient wave study in a year that help you gather insightful information to drive better and more effective business decisions involving this sector. Some of the key areas in healthcare research we have completed till date are :
Doctors Studies :
Our panel includes doctors from all specialties.
- Pediatrician
- Diabetologist / Endocrinologist
- Psychiatrist
- General Physician
- Gynecologist
- Cardiologist
- Oncologist
- Orthopedic Surgeons
Study of hospital/nursing home/clinics/path labs
- Decision Makers
- Nurses
- Purchase Managers
- Technicians
- Bio-Medical Engineers
Study of new medical devices/equipment to be launched
Patient Satisfaction Study
- Patients
- Caregivers
Chemist Study
- Pharmacist Study
Consumer Research
Driven by several hundred million young women and men, India’s Consumer Market will be one of the fastest growing consumer market today, and is attracting marketers from across the world.
Sterling MR Consumer studies are intended to get you know what your customers really think about your brand and what they are looking up for next. Our unbiased research help you develop more effective marketing strategies and messages to guarantee your customer satisfaction.
Sterling MR helps clients in Customer retention & loyalty and create word of mouth for the Brand by conducting :
- Branding evaluation studies
- Customer Satisfaction Surveys
- Market and positioning studies
- Product concept and perspective studies
- Attitude and Usage Studies
- Product testing
- Taste tests
Mystery Shopping/Audit
At Sterling Mr, we understand that trained Mystery Shoppers’ view has been helping business define and achieve their best for more than two decades. We encourage mystery shoppers to behave as natural as possible to get real time data and insight and help client deliver the best customer service and keep them at competitive positioning in their industry.
Mystery Shopping – Case Studies
- Mystery shopping for Cars
- Mystery shopping for restaurant
- Mystery Shopping for
- Mystery shopping for telecom services
- Mystery shopping for kitchen appliances
- Mystery shopping for FCMCG companies
- Mystery Audit for Leading Cosmetic/ Skin Care Brand
- Mystery Audit for Cinemas
- Mystery Audit Gymnasium
- Mystery Audit for Luxury Retail Brand
Business to Business Research
The business market is very dynamic, you need to stay ahead of your competitors to give your product a competitive edge. Our B2B studies gather data from a wide variety of sources to meet your business goal and help you in developing business strategy, marketing execution, assessing industry growth, identifying competitive threats, optimize pricing and quality service management.
Indian consumer segment is broadly segregated into urban and rural markets, and is attracting marketers from across the world.
The growing purchasing power and rising influence of the social media have enabled Indian consumers to splurge on good things. The Indian consumer sector has grown at an annual rate of 5.7 per cent between FY2005 to FY 2015. Annual growth in the Indian consumption market is estimated to be 6.7 per cent during FY2015-20 and 7.1 per cent during FY2021-25. India’s e-commerce market is likely to reach US$ 38 billion (Rs 252,700 crore) in 2016*. The online retail sector in India is expected to be a US$ 1 trillion (Rs 660,000 crore) market by 2020